Freelance Paid Social Specialist

We are seeking a Freelance Paid Social Specialist to advise on and occasionally manage paid ads. The focus is growing audiences among Persian-Americans and U.S. film/cinephile communities. This is a part-time freelance opportunity ideal for someone with experience with Instagram Reels, creator brands, audience building, and entertainment marketing. Responsibilities Shape the paid Meta (Instagram/Facebook) strategy for an established creator brand and a growing film studio. Advise on targeting, budgets, and creative with a focus on Reels and short-form video. Occasionally launch and manage campaigns promoting films, trailers, and releases. Report on audience growth and engagement and recommend optimizations. Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands. Track record growing engaged creator accounts. Strong knowledge of the U.S. film industry. Hands-on with Instagram Reels and audience building (lookalikes, retargeting). Experience marketing to Persian-American or U.S. film/cinephile communities is a plus.

Develop and execute paid Meta strategies for a creator brand and film studio, focusing on Reels and short-form video. Manage campaigns for film releases and report on audience growth and engagement optimizations.

Requires senior experience running paid Instagram and Meta campaigns for creators or entertainment brands. Knowledge of the U.S. film industry and experience with Persian-American or cinephile communities is highly preferred.

Identified from the job description. Confirm important requirements above.

• Paid Social Strategy
• Meta Ads Manager
• Instagram Reels
• Audience Building
• Entertainment Marketing
• Short-form Video
• Campaign Management
• Performance Reporting
• Retargeting
• Lookalike Audiences

• Marketing
• Creative & Media

Minimum experience

5+ years

Posting language

English

Working hours

40 hours per week

Location requirements

Country, Canada