Part-Time Social Media Strategist & Content Writer (Halifax Preferred)

Job summary

Develop and manage social media calendars, write engaging B2B content, collaborate on social assets, and schedule posts across LinkedIn, X, and other channels. Track performance and refine strategy, support paid social campaigns, and amplify broader content marketing, PR, and advertising initiatives.

Job details

So Good Digital is a Halifax-based B2B marketing agency working with innovative companies in industries like clean tech, SaaS, energy/submetering, and enterprise services. We help thought leaders and growing brands stand out through content marketing, SEO, paid ads, and PR. We’re looking for a part-time social media strategist + quippy writer to join our team. While this is primarily a remote role, preference will be given to professionals based in Halifax who can occasionally work in-office with us at 1800 Argyle Street. What You’ll Do Build and manage social media calendars across LinkedIn, X, and other channels as needed. Write compelling, platform-native copy that brings technical and B2B topics to life. Collaborate with our designers and writers to develop engaging social assets. Manage scheduling tools (Buffer, HubSpot, etc.) and keep content flowing. Track analytics, report on performance, and pivot strategy when needed. Plan and support paid social campaigns—writing ad copy, identifying audiences, and reviewing results. Understand how social integrates with other digital channels; familiarity with Google Ads is an asset, but you won’t be running strict conversion campaigns. Support larger content marketing, PR, and paid ad initiatives by amplifying them through social. What We’re Looking For Strong writer with experience crafting social content for B2B brands. Strategic thinker who understands how to engage audiences and connect social activity to broader marketing goals. Experience with LinkedIn is essential; other platforms are a plus. Ability to analyze results and suggest improvements. Familiarity with paid social campaigns; bonus if you understand Google Ads overlap. Organized and dependable—able to manage multiple accounts. Halifax-based candidates will be prioritized, with the ability to occasionally collaborate in person at our office (1800 Argyle St). Requirements Clear, proactive communication. Attention to detail (yes, we notice). Willingness to sign an NDA. Availability for part-time hours, with some overlap during Eastern office hours (9–5 EST). Depending on workload, occasional video or in-person check-ins. Next Steps In a Single PDF File, Send Us Your resume Relevant examples of your work (especially B2B social campaigns). A short note on your approach to social strategy.

What you’ll do

Develop and manage social media calendars, write engaging B2B content, collaborate on social assets, and schedule posts across LinkedIn, X, and other channels. Track performance and refine strategy, support paid social campaigns, and amplify broader content marketing, PR, and advertising initiatives.

Requirements

The role requires strong B2B social writing experience, strategic thinking, essential LinkedIn experience, and the ability to analyze results and manage multiple accounts reliably. Candidates must communicate proactively, pay close attention to detail, be willing to sign an NDA, and have part-time availability with some overlap during Eastern office hours.

Listed skills

• Performance Reporting · Preferred
• Communication · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• B2B Social Media Strategy
• Social Media Content Writing
• LinkedIn
• Social Media Calendar Management
• Platform-Native Copywriting
• Content Marketing
• Paid Social Campaigns
• Audience Targeting
• Social Media Analytics
• Performance Reporting
• SEO
• Public Relations
• Google Ads
• Social Media Scheduling
• Communication
• Project Organization

Job areas

• Marketing
• Creative & Media